{"id":531,"date":"2025-10-31T13:13:01","date_gmt":"2025-10-31T10:13:01","guid":{"rendered":"https:\/\/wordpress.habereditoru.com\/?p=531"},"modified":"2025-10-31T13:13:01","modified_gmt":"2025-10-31T10:13:01","slug":"lastik-borsasi-4-yilda-4-milyar-188-milyon-liralik-ticaret-hacmine-ulasti","status":"publish","type":"post","link":"https:\/\/wordpress.habereditoru.com\/?p=531","title":{"rendered":"Lastik Borsas\u0131 4 y\u0131lda 4 milyar 188 milyon liral\u0131k ticaret hacmine ula\u015ft\u0131"},"content":{"rendered":"<div>\n<p>\u015eirketten yap\u0131lan a\u00e7\u0131klamaya g\u00f6re, dijitalle\u015fme, son y\u0131llarda otomotiv sekt\u00f6r\u00fcn\u00fcn dinamik alanlar\u0131ndan biri haline geldi.<\/p>\n<p>Tedarik zincirinden bayi y\u00f6netimine kadar bir\u00e7ok s\u00fcre\u00e7 art\u0131k \u00e7evrim i\u00e7i platformlar \u00fczerinden y\u00fcr\u00fct\u00fcl\u00fcyor. D\u00f6n\u00fc\u015f\u00fcm, hem \u00fcreticiler hem de t\u00fcketiciler i\u00e7in ticaret altyap\u0131s\u0131 olu\u015fturuyor.<\/p>\n<p>Yerli giri\u015fimlerin geli\u015ftirdi\u011fi dijital \u00e7\u00f6z\u00fcmler, sekt\u00f6rdeki i\u015f yap\u0131\u015f bi\u00e7imlerini yeniden tan\u0131ml\u0131yor. LB, bu alandaki oyunculardan biri olarak, 4 y\u0131lda 1 milyon 585 binin \u00fczerinde i\u015flem ve 4 milyar 188 milyon liral\u0131k ticaret hacmiyle g\u00f6ze \u00e7arpt\u0131.<\/p>\n<p>Platform, yaln\u0131zca lastik sat\u0131\u015f\u0131na odaklanarak, dijitalle\u015fmenin sundu\u011fu t\u00fcm avantajlar\u0131 sonuna kadar kullanarak T\u00fcrkiye&#8217;nin h\u0131zl\u0131 b\u00fcy\u00fcyen dijital platformlar\u0131 aras\u0131nda yerini ald\u0131.<\/p>\n<p>Sanayi ve Teknoloji Bakanl\u0131\u011f\u0131 Tekno Giri\u015fim Rozeti&#8217;ne sahip olan LB, \u0130zmir Bilimpark&#8217;taki AR-GE Merkezi ile otomotivde dijitalle\u015fme s\u00fcre\u00e7lerine katk\u0131 sa\u011fl\u0131yor.<\/p>\n<p>Ayr\u0131ca \u0130\u015f Bankas\u0131 \u0130\u015fCep ve Allianz 360 entegrasyonlar\u0131yla kullan\u0131c\u0131lar\u0131na g\u00fcvenli \u00f6deme, h\u0131zl\u0131 teslimat ve kesintisiz i\u015flem deneyimi sunuyor.<\/p>\n<p>Fast Company T\u00fcrkiye&#8217;nin &#8220;En H\u0131zl\u0131 B\u00fcy\u00fcyen 100 \u015eirketi&#8221; ve TOBB&#8217;un &#8220;T\u00fcrkiye&#8217;nin En H\u0131zl\u0131 B\u00fcy\u00fcyen 100 \u015eirketi&#8221; listelerinde yer alan yerli platformlar, dijital altyap\u0131lar\u0131n\u0131 s\u00fcrekli g\u00fc\u00e7lendiriyor.<\/p>\n<p>Uzmanlar, dijitalle\u015fmeyle birlikte T\u00fcrkiye&#8217;nin otomotiv yan sanayiinde rekabet g\u00fcc\u00fcn\u00fcn artt\u0131\u011f\u0131n\u0131, yerli giri\u015fimlerin k\u00fcresel pazarlarda daha g\u00f6r\u00fcn\u00fcr hale geldi\u011fini belirtiyor. LB gibi platformlar ise bu d\u00f6n\u00fc\u015f\u00fcm\u00fcn \u00f6nc\u00fcleri aras\u0131nda g\u00f6sterilerek T\u00fcrkiye&#8217;nin dijital ticaretteki potansiyelini g\u00fc\u00e7lendiriyor.<\/p>\n<h3><span>&#8220;D\u0130J\u0130TALLE\u015eME, OTOMOT\u0130V SEKT\u00d6R\u00dcNDE \u0130\u015e YAPI\u015e B\u0130\u00c7\u0130MLER\u0130N\u0130 YEN\u0130DEN \u015eEK\u0130LLEND\u0130RD\u0130&#8221;<\/span><\/h3>\n<p>A\u00e7\u0131klamada g\u00f6r\u00fc\u015flerine yer verilen LB Bili\u015fim Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ferhat De\u011fer, dijitalle\u015fmenin, otomotiv sekt\u00f6r\u00fcnde sadece sat\u0131\u015f s\u00fcre\u00e7lerini de\u011fil, t\u00fcm i\u015f yap\u0131\u015f bi\u00e7imlerini yeniden \u015fekillendirdi\u011fini belirtti.<\/p>\n<p>De\u011fer, LB gibi platformlar\u0131n, t\u00fcketici odakl\u0131 \u00e7\u00f6z\u00fcmler sunarak sekt\u00f6rdeki g\u00fcveni ve verimlili\u011fi art\u0131rd\u0131\u011f\u0131n\u0131 aktararak, &#8220;Dijital ticaretin sundu\u011fu avantajlar\u0131 kullanarak, Lastik Borsas\u0131, sadece yerel pazarlarda de\u011fil, k\u00fcresel arenada da b\u00fcy\u00fck f\u0131rsatlar yarat\u0131yor. Bu s\u00fcre\u00e7te, dijitalle\u015fmenin sa\u011flad\u0131\u011f\u0131 avantajlar\u0131 sonuna kadar kullanarak sekt\u00f6rdeki d\u00f6n\u00fc\u015f\u00fcm\u00fc h\u0131zland\u0131rmaya devam edecektir.&#8221; ifadelerini kulland\u0131.<\/p>\n<p>LB&#8217;nin, otomotiv sekt\u00f6r\u00fcndeki dijital d\u00f6n\u00fc\u015f\u00fcm\u00fcn liderlerinden biri olarak sekt\u00f6rdeki i\u015f yap\u0131\u015f bi\u00e7imlerini de\u011fi\u015ftirdi\u011fini vurgulayan De\u011fer, &#8220;Bu d\u00f6n\u00fc\u015f\u00fcm, yerli giri\u015fimlerin global pazarlarda daha etkin bir \u015fekilde yer almas\u0131na olanak tan\u0131yor. Dijitalle\u015fmenin sundu\u011fu f\u0131rsatlarla, Lastik Borsas\u0131, sadece T\u00fcrkiye\u2019de de\u011fil, d\u00fcnyada da \u00f6nemli f\u0131rsatlar yaratmaya devam edecektir.&#8221; de\u011ferlendirmesini yapt\u0131.<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Lastik Borsas\u0131, 4 y\u0131lda 1 milyon 585 binin \u00fczerinde i\u015flem ve 4 milyar 188 milyon liral\u0131k ticaret hacmine ula\u015ft\u0131.<\/p>\n","protected":false},"author":2,"featured_media":532,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[7,392,391],"class_list":["post-531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guncel","tag-ekonomi","tag-lastik","tag-sirket"],"_links":{"self":[{"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/posts\/531","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=531"}],"version-history":[{"count":0,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/posts\/531\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=\/wp\/v2\/media\/532"}],"wp:attachment":[{"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=531"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=531"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wordpress.habereditoru.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=531"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}